Don’t Focus Your Attention On Your Competitors

To improve your business, don’t focus your attention on your competitors. Focus on your customers and their needs.

If you focus on your competition, your efforts will only result in incremental or linear growth. It will be always limited. With that approach, you can’t grow exponentially.

But if you focus on satisfying your customers’ needs and persistently try to provide better quality and service, there won’t be any limit to your growth. There is an unlimited scope for growth if you focus on customers.