Branding Lessons Archives | SME Business Guide - Your Online Business Coach

Brand Repositioning: Why Prestige Has Shifted Its Brand Communication?

Sanjay Shah — Thu, 03 Jan 2019 03:48:16 +0000

Great brands read the market dynamics constantly and change themselves to adapt to the new realities. Understanding their customers and

Sanjay Shah — Sat, 31 Mar 2018 19:51:50 +0000

Hunger Ki Bajao… a brand of instant soup screams, with weird, absolutely artificial and contrived expressions on the faces of

Sanjay Shah — Sat, 31 Mar 2018 19:48:36 +0000

A friend shared one recent experience which highlights how many businesspeople think branding means only making our products visible. He

Sanjay Shah — Wed, 21 Mar 2018 19:05:02 +0000

MTNL and BSNL are some of the strongest Indian telecom brands, due to their inherent advantage, existing huge customer base

Sanjay Shah — Wed, 21 Mar 2018 18:59:16 +0000

I am a Priyanka Chopra fan. She is one of the best things that has happened to India’s entertainment industry.